Blinkist (51-200 Employees, 49% 2 Yr Employee Growth Rate)

13% 1-Year Employee Growth Rate | 49% 2-Year Employee Growth Rate | LinkedIn | $34.8M Venture Funding

What Is Employee Growth Rate & Why Is It Important?

DESCRIPTION

Main Location: Remote within US

Team: B2B Sales

Contract: Full-time

Hours: Flexible, up to 40 hours / week

Reporting to: Clément Halloo, Director of B2B Marketing

Contact Person: Samantha Roberts, Talent Acquisition, [email protected]

WHAT WE DO

We inspire people to keep learning. Blinkist offers the best selection of non-fiction knowledge in bite-sized, digestible formats. Our micro-learning app gives access to key insights from 5,000+ nonfiction books, original podcasts and author-driven content across 27 categories. We’re on a mission to help people turn ordinary moments into extraordinary learning opportunities—anytime, anywhere.

ABOUT THE ROLE

Our Blinkist for Business team is responsible for finding, growing, and engaging organizations that are in need of modern, whole-person focused learning. In this rapidly changing business landscape, employers must think differently about how they support their employees. Employees today seek and expect ongoing learning and development opportunities, and empowerment over their development paths. Fueled by Blinkist’s unique and powerful content, we are able to deliver on-demand relevant content to help organizations empower employees at their point of need.

We are looking for a highly creative and collaborative marketer who is passionate about crafting data-driven marketing programs that engage, inspire, and convert. You will take the lead on organizing events, creating valuable and SEO-optimized content, executing paid marketing campaigns and establishing processes to build a scalable, high-performing marketing engine. You must have a can-do attitude and an ability to manage multiple projects at once.

Success in this role would result in increased awareness and adoption of our Blinkist enterprise offering.

WHAT YOU WILL DO

  • Define and execute integrated marketing campaigns and programs (events, partnerships, content, SEM, social media, PR, etc.) to drive new Blinkist for Business revenue.
  • Define and execute the content and SEO strategies with support from in-house and external copywriters.
  • Jointly with the Sales and Product teams, you identify, understand, and collaboratively leverage opportunities and innovative tactics to drive MQLs and nurture leads.
  • Leverage data analytics and Salesforce to evaluate your campaign’s ROI.
  • Team up with the Product Marketing Manager to build a go-to-market strategy for related product launches and ensure flawless execution.
  • Leverage customer feedback and market insights to influence marketing strategy.
  • Support the Sales Team with best-in-class Sales enablement materials to tell the compelling story of Blinkist for Business.
  • Work cross-functionally to improve the visibility of B2B marketing efforts; developing a continuous flow of communication among relevant teams, including B2C Marketing, Brand, Content and Design.

WHAT YOU NEED TO HAVE

  • 5+ years in B2B marketing experience
  • Proven success with enterprise Saas B2B software product experience
  • You are customer obsessed – you take a customer-centric approach in everything you do to make go-to-market processes world-class
  • You are a content marketing expert who can deliver high-quality and SEO-optimized content through collaboration with in-house and freelance copywriters.
  • You are a compelling storyteller who can communicate in succinct and inspiring ways to a variety of audiences, including internal stakeholders and external audiences.
  • Hands-on experience organizing online/offline events (e.g. webinars, tradeshow booth, etc.)
  • A strong understanding of measurement capabilities and analytical skills. Proficiency with Excel is a must.
  • Exceptional relationship-building skills that can work across teams in different locations and functions
  • Hands-on experience with marketing automation software (ZoomInfo Engage, Salesforce Pardot, etc.) is desirable
  • Comfortable in an experimental and extremely fast-paced environment
  • High attention to detail and proven ability to manage multiple, competing priorities simultaneously
  • Experience with paid search and paid social is desirable

WHY BLINKIST

Our unique culture of empowerment, direct communication, and transparency has always been our defining characteristic. We support each other and carve out opportunities for every individual to develop and grow. We strongly believe that diversity powers innovation, thus we celebrate and support our differences, providing equal opportunities for employment. We embrace a hybrid, remote-friendly way of working that welcomes different needs and lifestyles.

We are proud to have been selected by LinkedIn as one of the Top 25 Startups in Germany. Glassdoor and Kununu ratings put us amongst Berlin’s top three employers.

Our global benefits:

  • 20 vacation days
  • Virtual stock options plan
  • 4 wellbeing days (opportunity to unplug and focus on wellness)
  • 4 days of learning (learn what you’ve always wanted to learn)
  • A day off for you birthday
  • 13 days off during summer 2022 — a little experiment that we’re running to test 4-day work week. Employees will be given time off every Friday during June, July and August 2022, with no change to our compensation
  • Unlimited home-office + monthly home-office/co-working space allowance
  • Learning & Development Budget
  • Employee mental health support via Spill
  • Public transportation allowance
  • Free access to partner apps

WHAT’S NEXT

If we’ve captured your interest and you want to take part in building the leading destination for the modern lifelong learner, send us your application!

Our fully remote interview process consists of 3 phases: value assessment, technical assessment and remote day with Blinkist which recreates onsite interviews. Once we’ve received your application, we will be in touch within the next few days. If you haven’t heard from us in a week, please check your spam folder.

We respectfully decline any requests to have a call to help you apply. We want to make sure everybody who is interested has equal opportunity and prefer to screen applications in an unbiased async environment. If you want to show interest in a role, please apply directly and use the cover letter to talk to us! If it feels like a match, you’ll have plenty of time to meet the team and ask all your questions.

Tagged as: 51-200 Employees, Hide US-Only Jobs, Venture Funded

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