Life360 brings families closer with smart tools designed to protect and connect the people who matter most.
Known for its leading solutions for modern family challenges, Life360 recently launched the first-ever family safety membership with comprehensive services designed for every family milestone and life stage. Life360 is used by nearly 1 in 10 US families (who use Life360 an average of 10 times a day!) and reached #1 in Apple’s US App Store’s list of free social networking apps. Unrivaled growth in the family tech space has positioned Life360 as the largest mobile service for families in the world with over 25 million active users in over 140 countries as of September 2020.
This reach gives us the opportunity to do unprecedented good for families through our valued core offerings across our free and paid plans: advanced location sharing, private messaging, driver monitoring, help alerts, 24/7 roadside assistance, and Crash Detection with emergency response. On average we respond to 1,000 roadside assists and dispatch 200+ ambulances each month to those in need.
Offerings include both free and paid memberships. In addition, the company has raised over $200 million in equity financing, and recently completed an IPO on the ASX exchange — giving our employees the liquidity of a public company with the upside of a private growth stage business.
Life360’s rapidly growing team of 200+ employees is headquartered in San Francisco, with offices in San Diego, and Las Vegas.
We are seeking a passionate and data-driven Lifecycle Marketing Manager who will support the strategy and execution of marketing campaigns that help acquire, engage and retain Life360 members. The Lifecycle Marketing team owns the customer journey for Life360’s owned and operated channels and is responsible for segmentation, content, and optimal landing experiences. This role will be pivotal in planning the marketing calendar, segmentation strategy, creative briefs, and executing marketing campaigns end-to-end. This will be a high impact role, managing email, in-app messages and push notifications that are seen by our millions of customers. In addition to building consumer facing communications, the Lifecycle Marketing Manager will also report on campaign metrics, make actionable recommendations based on data, and partner closely with cross functional partners and our 3rd party marketing platform to create delightful customer experiences.
Primary responsibilities include, but are not limited to:
All open positions, unless specified as location specific, are remote opportunities and, when returning to our offices is possible, team members may elect to take advantage of the following (or continue to choose to remain remote!):
We are an equal opportunity employer and value diversity at Life360. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status or any legally protected status.
We encourage people of all backgrounds to apply. We believe that a diversity of perspectives and experiences create a foundation for the best ideas. Come join us in building something meaningful.