Affirm is reinventing credit to make it more honest and friendly, giving consumers the flexibility to buy now and pay later without any hidden fees or compounding interest.
Affirm is looking for a multifaceted Sr. Manager, Marketing Operations to lead marketing tech and ops initiatives across owned email and push channels! In this role, you will primarily be responsible for the evolution and execution of our customer engagement and retention platforms and support email development, comms deployment, lifecycle automation builds, and campaign operations.
As a Senior Growth Marketing Operations Manager, you will support lifecycle marketing strategies for email & CRM as well as related programs & channels including messaging, segmentation, optimization, push notifications, retargeting, promotion offers, & testing with an emphasis on operational excellence, process optimization and partnership building across the marketing and product orgs. This position plays an instrumental role in defining the strategic direction of our growth stack and marketing automation tools!
The ideal candidate has had hands-on experience owning end-to-end email campaigns within a consumer-facing e-commerce environment; is passionate about CRM innovation, and is adept at analyzing marketing campaign efficiency to influence personalization and custom segmentation into a meaningful platform roadmap.