BlackLine (501+ Employees, 51% 2 Yr Employee Growth Rate)

26% 1-Year Employee Growth Rate | 51% 2-Year Employee Growth Rate | LinkedIn | $220M Venture Funding

What Is Employee Growth Rate & Why Is It Important?

Get to Know Us:

It’s fun to work in a company where people truly believe in what they’re doing!

At Blackline, we’re committed to bringing passion and customer focus to the business of enterprise applications.

Since being founded in 2001, BlackLine has become a leading provider of cloud software that automates and controls the entire financial close process. Our vision is to modernize the finance and accounting function to enable greater operational effectiveness and agility, and we are committed to delivering innovative solutions and services to empower accounting and finance leaders around the world to achieve Modern Finance.

Being a best-in-class SaaS Company, we understand that bringing in new ideas and innovative technology is mission critical. At BlackLine we are always working with new, cutting edge technology that encourages our teams to learn something new and expand their creativity and technical skillset that will accelerate their careers.

Work, Play and Grow at BlackLine!

Make Your Mark:

The primary purpose of the Senior Marketing Operations Specialist position is to co-own the Marketo system at BlackLine. This role sets and establishes the infrastructure within Marketo to support Marketing Campaigns across BlackLine. This role also builds and executes on regular Marketo driven campaign assets (webinars, email campaigns, nurture requests, content, etc.). This position also manages a queue of marketing ticket requests. Communicates with all Marketing department team members.

You’ll Get To:

• Design processes and maintain our marketing automation system (Marketo) in support of scalable campaign targeting, lead source attribution, lead segmentation, and lead scoring

• Build and produce repeatable reports on the ROI of all marketing and other funnel activities

• Optimize and document operations strategy and processes

• Manage and deploy campaign elements in other 3rd party platforms with integrations in Marketo – cvent, iCapture, ON24, Integrate, etc.

• Advise, build, deploy, track and report on all types of marketing campaigns – nurture, webinar, content, events, lead scoring, etc

• Act as the primary internal advisor/expert on B2B demand generation campaign set up and best practices

• Build and execute complex campaign requests per the needs of internal marketing partners

• Work with campaign managers to analyze the performance of programs – lead scoring rules, campaign performance and optimization of lead flows

• Manage individual project requests from intake to deployment using best practice project management skills

• Continuously improve data intake and management workflows, including list cleansing, list uploads and overall marketing database hygiene.

• Act as the primary system administrator to support ongoing management of the Marketo database

• Monitor lead creation and flows within Marketo and Salesforce

• Manage vendors and 3rd party integrations with Marketo

• Perform other duties as assigned.

What You’ll Bring:

• 6 years in demand generation/marketing operations

• 6 years hands-on experience working with various marketing and sales platforms: Marketo and Salesforce.com experience required

• 4 years of experience as a Marketo system admin

• B2B marketing background with experience in marketing automation, lead processing (including lead scoring), marketing database, and email compliance

• Successful track record of implementing and managing marketing automation systems and associated integrations

• Strong ability to work cross functionally

• Demonstrated advanced Marketo skills.

• Excellent planning and project management skills

• Ability to look ahead to meet regular deadlines and predict and prevent last minute fires

• Advanced Excel skills, including V-lookups, Pivot tables, and data reporting

• High attention to detail with high volume output

• Must be highly driven and self-motivated for a fast-paced evolving environment

• BA/BS in marketing, business or computer science

• Marketo Certified is required

• Knowledge of API connectors for integration between Marketo and other systems/databases

We’re Even More Excited If You Have:

• Ability to write HTML preferred

Thrive at BlackLine Because You Are Joining:

  • A technology-based company with a sense of adventure and a vision for the future. Every door at BlackLine is open. Just bring your brains, your problem-solving skills, and be part of a winning team at the world’s most trusted name in Finance Automation!
  • A culture that is kind, open, and accepting. It’s a place where people can embrace what makes them unique, and the mix of cultural backgrounds and varying interests cultivates diverse thought and perspectives.
  • A company who believes in providing the best possible service to its clients, and that starts with offering amazing perks to its employees. These perks include 100% coverage for healthcare, vision, and dental, 401(k) matching, ESPP, food, drinks, games, and so much more!
  • A culture where BlackLiner’s continued growth and learning is empowered. BlackLine offers a wide variety of professional development seminars and inclusive affinity groups to celebrate and support our diversity.

BlackLine is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity or expression, race, age, religious creed, national origin, physical or mental disability, ancestry, color, marital status, sexual orientation, military or veteran status, status as a victim of domestic violence, sexual assault or stalking, medical condition, genetic information, or any other protected class or category recognized by applicable equal employment opportunity or other similar laws.

Tagged as: >50% 2 Yr Employee Growth, 501+ Employees, Hide US-Only Jobs, Venture Funded

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