Demand Generation Manager – WellSaid Labs
Marketing
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WellSaid Labs (11-50 Employees, 300% 2 Yr Employee Growth Rate)
191% 1-Year Employee Growth Rate | 300% 2-Year Employee Growth Rate | LinkedIn | $10M Venture Funding
What Is Employee Growth Rate & Why Is It Important?
We firmly believe in AI for good.
Creatives around the globe use Studio to create compelling employee training, design unique digital experiences, and narrate audiobooks. We enable creatives by putting high-tech, human parity technology into their hands, giving them the ability to add voice-over to any project and iterate with ease.
WellSaid Labs is looking to hire a Demand Generation Manager to join our growing sales and marketing team.
This is an unique opportunity to join a fast-growing startup early and to make a meaningful impact.
Our team is fully distributed and we support flexible schedules. WSL is proud to support an inclusive work environment that emphasizes each team member’s personal and professional growth. You’ll have teammates just a Slack message or video call away if you ever need help solving an exciting challenge, or even if you just have a funny story to tell.
At WellSaid Labs, our Demand Generation Managers build awareness and promote our products via inbound and outbound email, content syndication, public relations (PR), and paid marketing to drive qualified leads for our sales team. You will create nurture and trigger-based email campaigns, deliver tailored marketing messages to targeted personas, and drive optimization through frequent and ongoing testing and analysis.
A key responsibility of this role is to help mature the sales and marketing processes and frameworks currently generating and qualifying demand across the funnel. A successful candidate will enable solutions that allow us to always deliver relevant content and messaging to targeted audiences at the right time via the right channel.
One more thing: While you may not be an AI expert, you are a tech enthusiast/creative at heart. This is a key requirement to become a contributing member of WellSaid. Our customers are creating next-generation content, experiences, and products, and you will be there supporting them to achieve their creative goals.
What WSL offers you:
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- Competitive salaries and stock options
- Full medical, dental, and vision insurance
- Matching 401(k) plan
- Generous vacation policy/paid time off
- Flexible schedules (Flexible schedules (Our 30-person team supports lots of human and fur babies!)
- Remote-first company culture ((We currently have employees throughout the US)
- Parental leave
- Learning & development stipend
- Home office stipend
What you’ll do:
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- Develop a plan to launch creative integrated marketing campaigns that increase demand, capture engagement, and grow the marketing pipeline.
- Define campaign objectives, target audiences, segment leads, enable effective reporting and create marketing assets to execute campaigns.
- Design, produce, execute, and optimize online marketing campaigns across multiple channels.
- Nurture prospects and ensure that marketing leads are converted to sales opportunities.
- Build and lead execution of end-to-end programs across various channels, including email, direct mail, webinars and events, and account-based marketing.
- Continually analyze engagement metrics throughout the lead generation funnel and optimize campaign performance.
- Work closely with the Sales team to accelerate existing opportunities by sharing key goals and metrics and aligning on lead follow-up tactics.
What you’ll have:
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- Able to explain our technology succinctly and communicate best practices.
- Customer focus. A drive to understand customers and their problems deeply.
- Passion for driving the growth and health of our business ethically.
- Strong attention to detail.
- Bias for action and learning.
- Ability to create structure in ambiguous situations and design effective processes.
- Career success delivering results with a metrics-driven mindset and excelling in setting Key Performance Indicators (KPIs), tracking progress, and achieving goals.
- Proven record of collaboration and supporting sales teams to meet or exceed pipeline and revenue targets.
- Experience with HubSpot and Salesforce, or similar CRMs and marketing automation platforms.
- Experience creating your content (e.g., landing page copy, email nurture sequences, slide decks, etc.).
What we are looking for:
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- BA/BS or equivalent work experience.
- 5+ years of marketing experience including in fast-growing startup environments.
- Experience with SaaS applications.
- Expertise in understanding data, telling stories and executing across channels to create a customer-focused experience.
WellSaid Labs is honored to be an equal opportunity workplace. We realize that by bringing together teams rich in diverse thoughts and experiences, our people, company, and customers are free to flourish. We are committed to providing equal employment opportunities regardless of race, color, national origin, religion, creed, genetic information, sex (including pregnancy, sexual orientation or gender identity), age, marital status, disability, military or veteran status; or any other protected classifications or characteristics under applicable local laws. If there are preparations we can make to help ensure you have a comfortable and positive interview experience, please let us know.
At this time, we are unable to support visa sponsorship; as a candidate you must live in and be currently be eligible to work in the U.S.