Editorial Director (Remote)

N/A 1-Year Employee Growth Rate | N/A 2-Year Employee Growth Rate | LinkedIn | $4.3M Venture Funding

What Is Employee Growth Rate & Why Is It Important?

We’re looking for an experienced Editorial Director with a passion for all things home and DIY to oversee brand voice, copy, and content at Clare. In this role you’ll own and elevate Clare’s brand voice and storytelling across all of our brand communication touch points – from our website, blog and email newsletters to social media, advertising, packaging, product launches and more. Reporting to our founder, you’ll be accountable for developing and executing our content strategy and producing compelling content that fuels our growth engine.

Who you are

• You’re an experienced editorial leader in the home and lifestyle space with direct experience overseeing content strategy and audience development, plus a proven track record for creating impactful, high-quality content that drives traffic, engagement and sales.

• You have extensive copywriting experience at a home or lifestyle brand and are well versed in writing punchy copy that converts on both organic and paid channels.

• You have a deep understanding of SEO best practices, tools, and how to grow organic traffic.

• You have direct experience managing people and teams, enjoy collaboration, and are great at nurturing talent.

• You have a deep understanding of how the work you do ladders up to broader business goals and objectives.

• You’re comfortable wearing many hats at once, with the adaptability, quick learning and prioritization skills required to thrive in a dynamic, fast-paced environment.

• You’re comfortable with ambiguity, embrace the scrappiness of an early-stage startup environment and are excited to tackle the challenging work of building from the ground up.

• You’re results oriented and have a strong desire to create work that has a tangible, quantifiable business impact.

• You’re passionate about all things home and have focused the majority of your career in this category.
• Prior startup experience is a huge plus.

What you’ll do

• Execute all copywriting and content development for the brand – from our web and product copy to our blog, social media messaging, ad copy, video scripts, print collateral, internal marketing briefs and more.

• Ensure cohesive messaging, voice and tone across channels.

• Serve as managing editor for our blog, working to define our editorial strategy, content mix and publishing frequency, while executing best-in-class content that rivals that of top lifestyle media outlets.

• Collaborate with a network of freelancers to assign, manage and edit blog articles, while also rolling up your sleeves to write 4-6 stories per month.

• Own SEO and audience growth.

• Oversee our content calendar planning process and workflow execution.

• Concept and execute 2x weekly email campaigns, working to scale up our email campaign frequency over time.

• Help execute all content-driven special projects and brand collaborations.

What we offer

• Competitive compensation commensurate with experience plus equity in the company.

• Comprehensive health benefits and access to a 401K savings plan

• A fun, dynamic working environment with a small, energetic and diverse team

• Remote working with a $500 workspace setup stipend plus free paint for a beautiful home

• Flexible vacation policy to allow you to unplug and recharge whenever you need it

• Opportunity to take ownership of a functional area of the business and grow your career

About Us

Clare is an early-stage, e-commerce startup that’s on a mission to make paint shopping easier and more inspiring, so people everywhere can create a home they love.  We’re challenging the status quo of paint, and we’re looking for smart, scrappy problem solvers with an entrepreneurial spirit to join our diverse and passionate team. Clare is venture-funded, with an A-list roster of investors who have backed top consumer brands like Warby Parker, Harry’s, Casper, Glossier and more.

What we value:

Results – We measure success by impact and outcomes, not output. In addition to being results-driven you take full ownership and accountability for your work and add value above and beyond assigned tasks.

Growth Mindset: You’re curious and love learning. You constantly seek new information and experiences. You strive for continuous improvement both personally and professionally. You have a deep desire to understand the inner workings of our business, our customers, the industry we operate in and the world around us. You live by the belief that learning never stops.

Speed – Fast doesn’t just win the race, it gets a head start on the next one. You have a bias for action and a get sh*t done attitude. You execute with a sense of urgency, are decisive and thoughtful.

Efficiency: Those most successful in our organization have a highly process oriented mindset and are adept at creating scalable processes that enable efficiency. You work smarter, not harder.

Confidence: You think big, outside the box, live in a world without boundaries and aren’t afraid to take risks or fail. You regularly stretch yourself, are unafraid to step outside your comfort zone, and you’re comfortable being uncomfortable. You have conviction in your ideas and recommendations, and always have a clear rationale for “the why.”

Tagged as: 11-50 Employees, Venture Funded