Position Overview
The Mozilla Foundation is a nonprofit public benefit organization. Our mission is to ensure that the Internet is a global public resource, open and accessible to all. Join us and become part of our mission to promote openness, innovation, and opportunity online!
Mozilla Foundation is seeking an experienced and entrepreneurial online fundraiser to design, deliver, and continuously optimize a donor journey that expands our individual donor revenue and supporter engagement over time. You’ll build online fundraising campaigns that meet or exceed our $3.8M goal in 2022. Looking ahead, you’ll demonstrate our hard-hitting advocacy campaigns, engagement initiatives, publications, and marketing projects to grow this significant revenue stream over the next 3-years to $6M+ annually. Succeeding in this role will require a love for email and other digital channel fundraising, long-term thinking while still delivering on monthly targets, dedication to constant optimization and improvement, and an ability to build effective fundraising systems through cross-organizational partnerships.
What you’ll do
- Build a long-term plan to grow online donation revenue and improve the health of our online fundraising program in order to meet 3-year fundraising goals
- Propose, develop and deliver annual online individual fundraising plans that set and meet high-reaching targets that align with our longer-term growth plans
- Draft, test and deliver regular email and online fundraising campaigns in line with the annual plan that seeks one-time, recurring, and upgraded donations
- Propose, develop, test, and deliver a robust year-end campaign that meets critical targets and uses our cross-organizational channels
- Develop a case for support for fundraising campaigns that clearly shows the impact of a donor’s contribution
- Draft all donor fundraising appeals based on a case for support including kickers, test copy, and subject lines
- Secure message approvals through the established approval process
- Secure message localization for German, French, and Spanish-speaking audiences, as needed, in partnership with our Localization Manager
- Run tests and analyze results for real-time optimization
- Build and update campaign and donation landing pages in partnership with our web development team
- Coordinate and support the coding, segmentation, QA, and sending process alongside our Email Production Coordinator
- Produce performance reports out of Salesforce with recommendations for improving campaign and program performance
- Assess and evolve existing fundraising systems and tools to meet our strategic goals in collaboration with colleagues
Who you’ll work with
- You’ll be accountable to the Director of Partnerships who supervises all fundraising at Mozilla for building successful long-term, annual, and individual campaign plans
- You’ll partner with the Email Manager and Advocacy Leads to create fundraising campaigns that build off our email content strategy, advocacy work, long-term and annual fundraising plans, and secure message approvals
- You’ll work with our Data Leads to give information for optimizing results
- You’ll oversee the Email Production Coordinator when building emails to ensure that they are being coded, segmented, and tested according to campaign plans and objectives
- You’ll collaborate with our Donor Care Team to ensure their readiness for donor support
- You’ll work with our Localization Manager when campaigns need to be translated into other languages
- You’ll coordinate with our Major Gifts Officer on ensuring we find and cultivate our biggest donors
What you’ll bring
- 7+ years of digital fundraising experience, preferably with a mix of nonprofit and agency experience
- A strong background in writing fundraising messages that meet or exceed goals, that reflect the tone, branding, and strategic focus of the organization
- Proficiency in online, direct response fundraising and online marketing concepts, principles, techniques, procedures, and practices
- Entrepreneurial approach and experience; you’re comfortable with change and focusing on driving both short and long-term results
- Continual improvement approach, with the ability to set realistic goals and associated plans
- Excellent people skills that build strong relationships across functions, which thrive under pressure and deliver results
- Experience managing staff, contractors, and consultants when delivering online fundraising campaigns
- Successful project management skills with a focus on detailed reporting and communication, organization, setting and meeting deadlines, and the ability to shift with potentially changing priorities
- Experience using email marketing, CMS, CRM, and analytics platforms
- Resilient attitude with the ability to remain calm under pressure
We Are Excited To See Any Additional Experience With:
- Working successfully at a geographically dispersed, remote staff organization in multiple time zones
- Understanding of technology and human rights issues as well as the funding landscape
Salary and Benefits Information:
The Mozilla Foundation is dedicated to fair and equitable compensation for our staff. We aim to pay a competitive and market-based salary that takes into consideration the responsibilities and requirements of the role. The Mozilla Foundation aims to offer at the midpoint of our salary ranges for the purposes of increasing inclusivity and fairness of our offer process and ensuring internal equity. We do not ask for, or take into account, salary histories in our offer process.
The base salary ranges, along with mid-point, for this role in each of the key countries in which we employ staff is listed below. We target the 75th percentile of market pay as a salary band midpoint for all levels, with 10% either side of the midpoint to create a salary range.
- Germany: €99,416 – €121,508 (mid-point: €110,462)
- UK: £64,320 – £78,613 (mid-point: £71,466)
- Canada: $112,896 – $137,984 (mid-point: $125,440)
- US: $119,446 – $145,990 (mid-point: $132,718)
Depending on the successful candidate’s location, we may also add in a geographic differential to this base salary that accounts for local job market weighting. This differential is applied to the above ranges depending on the successful candidate’s location. Below are some of the common cities in which we hire staff along with representative examples of salary ranges, along with mid-point, with the geographical differential applied:
- Inner London: £70,108 – £85,688 (mid-point: £77,898)
- Toronto: $121,815 – $148,885 (mid-point: $135,350)
- New York: $132,346 – $161,756 (mid-point: $147,051)
The range for your specific location will be discussed in screening conversations if your application is successful.
We offer the following benefits:
- Health, Dental, and Vision Insurance
- Life Insurance + Accidental Death & Dismemberment
- Short-Term Disability and Long-Term Disability
- Employee Assistance Program (EAP)
- Retirement Plan contributions
- 20 Paid Time Off days per year (prorated) + your birthday
- Company Holidays + Shutdown
- Wellness budget
- Professional Development budget
- Top up program for Maternity and Parental leaves
Benefits are subject to change at any time at the discretion of Mozilla Foundation.
Mozilla Foundation Hiring Practices:
Mozilla understands that valuing diverse creative practices and forms of knowledge are crucial to and enrich the company’s core mission. We encourage applications from everyone, including members of all equity-seeking communities, such as (but certainly not limited to) women, racialized and Indigenous persons, persons with disabilities, and persons of all sexual orientations and gender identities and expressions.
We are an equal opportunity employer and value diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation at [email protected].
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