Product Marketing Manager, Growth, North America – Specialty eCommerce & Retail – Meta (formerly Facebook)
Marketing
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Meta (formerly Facebook) (501+ Employees, 34% 2 Yr Employee Growth Rate)
16% 1-Year Employee Growth Rate | 34% 2-Year Employee Growth Rate | LinkedIn | $16.1B Venture Funding
What Is Employee Growth Rate & Why Is It Important?
Meta seeks a Product Marketing professional with a strong background in marketing and project management to lead go-to-market strategy for our advertising solutions in North America for the Specialty eCommerce, Department and Retail vertical. The candidate must have experience working with product development & sales channels to drive successful product growth in a fast-paced Internet or online marketing company. They must thrive with cross-functional teams and exhibit excellent critical thinking and digital marketing skills. They must also have experience influencing stakeholders in a highly matrixed organization.
Product Marketing Manager, Growth, North America – Specialty eCommerce & Retail Responsibilities
Partner with Sales teams and other Product Marketing Managers to build & activate go-to-market strategies for highest priority product solutions for the eCommerce/Retail vertical
Partner with the Business Marketing team to develop and drive go-to-market through various channels
Position new advertising products and feature enhancements
Prioritize, distill and surface market intelligence to shape future advertising products
Communicate with leadership internally and externally
Define and scale best practices to drive best practice adoption and new product activation
Build cross-functional relationships and prioritize work to efficiently deploy finite capacity
Minimum Qualifications
Bachelor's Degree
6+ years of experience within digital marketing
Demonstrated product marketing experience within web and mobile advertising and experience contributing at strategic and tactical levels
Analytical skills and experience solving problems with data
Proven track record of influencing behavior at variety of levels in the organization, including cross-functional managers
Customer service orientation and experience in a client facing capacity
Communication and presentation skills
Preferred Qualifications
3+ years of experience in advertising strategies & media buying
Project/Program Management experience to drive partnership via shared goals aligned workstream ownership
Executive Presence (internally & externally) – experience driving strategic & tactical product decisions with a C-Level audience
Demonstrated experience influencing decision makers at all levels of an organization
Exceptional experience reducing complex information into distilling themes that are easily communicated/understood
Training/education experience
About Meta
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
Meta is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support. If you need support, please reach out to [email protected].