CoachHub (501+ Employees, 212% 2 Yr Employee Growth Rate)

91% 1-Year Employee Growth Rate | 212% 2-Year Employee Growth Rate | LinkedIn | $333M Venture Funding

What Is Employee Growth Rate & Why Is It Important?

CoachHub is seeking an experienced Sr. Integrated Campaign Manager to own its account-based marketing strategy. This role will be responsible for the strategic design and execution of ABM campaigns and serve as an internal expert and champion of the strategy. This role reports to the Global Head of Digital Marketing within the Marketing organization.

 

Responsibilities

  • Develop and execute high-impact, integrated ABM programs to achieve revenue and pipeline goals for key target prospects and customers.
  • Strategize ABM campaign approach and delegation of campaign responsibilities within the commercial sales and marketing teams.
  • Work cross-functionally across the marketing organization as well as sales and other teams to design and orchestrate impactful, targeted ABM campaigns to both prospects and customers.
  • Own the Content Syndication channel, its quality of output, and the follow up process for Sales.
  • Own and manage the effort to create standardized Account Based Marketing reporting and dashboards for key accounts, and present resulting performance to stakeholders.
  • Serve as the resident expert driving our ABM strategy, plan, execution, and internal communication to teams across the organization.
  • Partner with Digital Marketing teammates to evaluate, identify, and lead the implementation of account based marketing technologies and data sources.
  • Partner with Digital Marketing teammates to deliver multi-touch attribution reporting that demonstrates the revenue impact of the ABM strategy and programs.

 

Requirements

  • 4-7+ years of experience and proven track record in developing and executing multi-channel roadmaps for integrated ABM campaigns to large enterprises.
  • Experience with multi-touch attribution reporting across the prospect and customer lifecycle, with a strong understanding of pipeline metrics and the ability to analyze data to make decisions as a key stakeholder.
  • Experience in developing Ideal Customer Profiles for B2B markets and knows how to reach and convince them to take action.
  • Experience using data to segment target accounts and establish strategies for moving accounts through the funnel.
  • Strong experience using ABM technologies such as DemandBase, 6Sense, or others – even better if you have led or been a part of the implementation process.
  • Strong experience using marketing automation software (HubSpot preferred)
  • Experience using CRM software (HubSpot and Salesforce)
  • You are a proactive self-starter, with demonstrable high initiative and critical thinking skills. You can illustrate your ability to think strategically but also enjoy hands-on execution.
  • You’re positive and possess the ability to work with marketing and sales professionals, and the ability to prioritize numerous projects simultaneously.
  • You are a team player with the ability to work independently and autonomously.
  • You have excellent verbal and written communication skills.
  • Your strong interpersonal skills will be essential – you will interface with sales, marketing, and product leaders across the business.

About CoachHub

CoachHub is the leading global talent development platform that enables organizations to create a personalized, measurable and scalable coaching program for the entire workforce, regardless of department and seniority level. By doing so, organizations are able to reap a multitude of benefits, including increased employee engagement, higher levels of productivity, improved job performance and increased retention.

CoachHub’s global pool of coaches is comprised of over 3,000 certified business coaches in 70 countries across six continents with coaching sessions available in over 60 languages, to serve more than 500 clients. To match our ambition we need an amazing team, and we’re bringing together kind, smart and highly-skilled people from all corners of the globe: we’re growing our team to 1000+ by the end of 2022.

Our programs are based on advanced R&D from our Coaching Lab, led by Prof. Jonathan Passmore and our Science Council. CoachHub is backed by leading tech investors, including Draper Esprit, Holtzbrinck Ventures, Partech, RTP Global, Signals Venture Capital and Speedinvest. In September 2021, CoachHub acquired French digital coaching pioneer MoovOne to build a global champion focused on jointly democratizing coaching.

Tagged as: >100% 2 Yr Employee Growth, 501+ Employees, Hide US-Only Jobs, Venture Funded

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